Web Marketing Fundamentals (Hands-On)
The potential of using the Web to digitally market businesses, products and
services, regionally as well as internationally on the Internet, in a rapid and profitable manner is massive. However, several Internet elements and
digital promotion approaches need to be leveraged for successful Web marketing to be accomplished.
Successful marketing on the Internet involves an integrated approach that includes developing an effective digital marketing plan, meeting the challenges of Search Engine Marketing (SEM) and Search Engine Optimizations (SEO), promotion in major as well as niche Web Directories, facilitating a highly personalised Web-based service that concentrates on customer relationship management, exploiting existing mass information distribution channels to swiftly promote digital marketing messages using viral marketing techniques, and very importantly, measuring as well as evaluating the effectiveness of any Web marketing strategy employed.
The Web Marketing Fundamentals training seminar in Hong Kong deals with important online marketing concepts and digital promotion procedures. It is a practical, hands-on Internet business marketing training course where HK attendees will have the opportunity to experience the latest digital promotion tools and techniques currently used by successful Web based enterprises. This Web Marketing course Hong Kong is suitable for all who are interested in exploiting the World Wide Web to digitally promote their business operations regionally as well as internationally in a quick, inexpensive and effective manner. It will be of special benefit to HK business management and marketing professionals.
Attendees of this Hong Kong Web Marketing training course will learn how to:
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